I Don’t Think You’re Ready, For This Jelly

In Sweden, jellyfish populations overwhelmed and clogged a nuclear power plant’s pipes. These pipes turned out to be extremely important as they cool the plant’s turbines, and the nuclear power plant had to shut down. A year before, the same thing happened in California. In less extreme cases, yet still costly, large amounts of jellyfish have clogged fishing nets and damaged fishing gear. All of these jellyfish problems have raised eyebrows, and when scientists looked into jellyfish populations, they found that jellyfish are blooming more often, earlier, more intensely, and staying longer.

Around the world, jellyfish populations are booming. While this may not seem like such a big deal, it is yet another sign of climate change and environmental degradation, one that is costing various industries millions of dollars. In addition, the jellyfish feed on plankton, crustaceans, small fish, and fish eggs, which are all food resources of which larger mammals such as whales rely on. Jellyfish are thriving in places the don’t usually thrive, and this is seen as a sign that oceans around the world are stressed or unhealthy.

Map of population trends of native and invasive species of jellyfish

***Jellyfish population trends. Red indicates an increase with a high degree of certainty, while orange indicates an increase with a low degree of certainty. Blue indicates a decrease. Green represents a stable or variable population. Grey indicates no data.***

In areas where jellyfish populations have boomed causing nuclear power plants to shutdown, scientists have found that the species is causing the damage is the common moon jellyfish. This species of jellyfish thrives in areas of the ocean that have been “overfished or have bad conditions.” Bad conditions refers to anything from toxic chemicals, fertilizers, and too much trash in the oceans. Overfishing leaves lots of open space for the jellyfish to thrive, and when the fish are gone, jellyfish have the chance to dominate the ecosystem. It seems as though we have another case where humans have exploited the environment and caused detrimental effects.

What You Can Do To Help

One of the biggest problems with the booming jellyfish populations is that no monitoring exists to track the jellyfish populations. Data gained from the monitoring is needed for scientists to figure out how to address the issue. Luckily, a website and apps for iPhones and Androids have been created where the public is able to report where jellyfish are blooming. The scientists will use this data to figure out where jellyfish are, how often the blooms are occurring, and for how long. Without the help of the public, this research would be too expensive. With more research occurring, scientists will be able to find and implement ways to curb the jellyfish explosion. If you see jellyfish, report it!

Photo Cred: cbc.ca

As always: comments, questions, concerns or even random thoughts? I would love if you shared them with me so please comment below!

Earth Hour

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Last year, when Earth Hour came rolling around, I was criticized for supporting the cause/initiative/date/event. Here’s why:

  • Even if every person in the entire world turned off all residential lighting, it would be the same as China stopping its CO2 emissions for less than four minutes
  • Earth hour causes emissions to increase because any significant reduction in electricity demand will result in a surge from firing up coal or gas stations to re-establish electricity supplies later
  • Using one candle for light cancels out any CO2 reduction you saved from turning out the lights and using two candles means that you effectively emit more CO2 due to the fact that candles are 100 times less efficient than incandescent light bulbs
  • Electricity has reduced indoor air pollution from stoves and electricity has created a vast amount of benefits by mechanizing the world

But alas after hearing these great arguments I am still on the Earth Hour bandwagon.

Earth Hour is not about cutting a significant amount of energy through encouraging people and companies to turn off their lights for an hour. No, it is an awareness campaign. The World Wildlife Fund even shows right on their Earth Hour website page by not keeping track of how much energy is saved. I have been reminded a couple of times by my Marketing Professor that an event is not necessarily a waste of time because it loses money, but rather if it raises significant awareness for your cause, then it can be priceless.

Awareness campaigns can often seem like a complete waste by making you spend time and money on telling people about or convincing people to support your cause, instead of actually doing a concrete something. Earth Hour is a great example of this as its value is in making people aware of earth’s environmental crisis. Earth Hour aims to unite people to protect the planet by asking them to commit to reducing their environmental impact by doing something that isn’t overwhelming: turning off a light. Small steps can lead to big change.

Now that we are all aware, we have another 8759 hours left to, little by little, reduce our environmental impact. HERE are nine way to reduce your impact.

As always: comments, questions, concerns or even random thoughts? I would love if you shared them with me so please comment below!

H2NO

While volunteering in Ethiopia I stayed in the capital city Addis Ababa. Addis is at an altitude of 2400 meters above sea level, which typically can cause a person to feel tired, sleepless and out of breath as you try to acclimatize to the elevation.  I was staying at Cheshire Services for the week which is surrounded by mountains making for a ton of walking. The combination of acclimatization and physical activity made me very thirsty. The only problem? The water is not safe to drink.

As you can see, I ended up drinking A LOT of bottled water during my one week stay. In this particular case I was forced to drink bottled water, which I am normally highly against. I agree that the market for bottled water in Ethiopia and countries with unsafe water should exist, but I am opposed to this market in Canada, as you should be as well.

Here are some not so fun facts that have dissuaded me from drinking bottled water in Canada.

  • It takes 3L of water to produce 1L of bottled water
  • Tap water is tested at least once a week whereas bottled water is only tested around 3 times a year
  • To meet North America’s water bottle ‘needs’ more than 17 million barrels of oil a year are used (that can fuel 1.3 million cars for a year!)
  • Bottled water=garbage: 1.5 million tons of plastic are created from bottled water each year; or that is to say 75% of bottles end up in a dump
  • In the U.S. it would cost $0.49 per year to consume the recommended 8 glasses of water a day from the tap, whereas it would cost around $1,400 to consume the same amount in bottled water
  • The big name companies such as Coca-Cola, PepsiCO and Nestlé have all faced legal cases regarding their water quality

Almost all Canadians have free access to water that comes from taps through our homes, jobs, and recreation facilities. Bottled water costs more, pollutes more, and exploits more, yet many people, including my roommates, insist on only drinking bottled water. Corporations have for a long time been linked to many issues regarding bottled water. An example of this is seen through Coca-Cola’s H2NO campaign. This upselling campaign aimed to dissuade consumers from drinking tap water, but instead point them towards Coke’s more profitable options including soft drinks, juice, or even bottled water. As a result people were sold previously free water, and sold unhealthy options.

I would like you all to join me in saying H2NO to bottled water.

Comments, questions, concerns or even random thoughts? I would love if you shared them with me so please comment below!